Why Affordability Matters
Homeownership is a cornerstone of household stability, wealth-building, and community resilience. As prices rise faster than incomes, entire segments of the population—seniors, single parents, essential workers, newcomers and first-time buyers—are being permanently excluded from ownership. This exclusion creates long-term social and fiscal costs that are ultimately borne by governments and communities. SBC addresses affordability not through short-term subsidies, but by changing how homes and communities are delivered—reducing costs at the source and preserving affordability over time.
Our Values
Affordability as Essential Infrastructure
Housing affordability is not a niche outcome—it is essential infrastructure for a functioning society. Solutions must be repeatable across regions and resilient to market cycles.
Innovation with Accountability
Innovation must deliver measurable improvements in cost, speed, and quality—not novelty for its own sake. SBC is structured to think in decades, ensuring affordability is preserved as the organization grows.
Dignity, Transparency & Trust
Ownership provides stability, autonomy, and long-term opportunity. SBC operates with clear governance, financial accountability, and alignment with the public interest.
Our Leadership
Tosh Serafini
Mitch Bloom
Simon Feizo-Gas
Head of Production
Head of Community Design and Development
Head of Operations
Tosh leads all production and manufacturing related efforts, while pushing the innovation envelope. He also sets our capital strategy and oversees its effective implementation
Mitch oversees the various components of community design and roll out, ensuring our communities meet the needs of our stakeholders. He also oversees our policy and government relations efforts.
Simon leads our operational workflows, streamlining the path from conceptual design to project completion. He coordinates people, processes & priorities to keep every project on track.
Board of Directors
Tracy Wang
David Gourlay
Board Seat
Jorge Castellanos
Tracy Wang's extensive experience as a non profit executive focuses on combining community and data-informed decisions to build sustainable and scalable solutions that empower individuals and communities.
David Gourlay is the Strategic Partnerships Advisor with Homeward Public Affairs. David is an Ottawa-based strategic advisor and community builder with more than 25 years of experience across the public, private, and charitable sectors. Known for building partnerships that move ideas and people forward, he helps organizations strengthen strategy, grow sustainably, and deepen their community impact. David is also on the Advisory Board for Canada’s Forest Trust that empowers climate action through market-leading nature-based solutions
Available Position
Jorge Castellanos is a civil engineer and executive with over 30 years of experience leading operations and strategic initiatives across North America’s engineering and construction sectors.
Advisory
Eli El-Chantiry
Advisor/Consultant
Advisor/Consultant
Advisor/Consultant
Eli El-Chantiry served on Ottawa City Council representing West Carleton–March and was Deputy Mayor of Ottawa. He also served as Vice Chair of the Rural Ontario Municipal Association (ROMA), advocating for rural communities across Ontario.
Available Position
Available Position
Available Position
Strategic Partners
Immediate Deployment
Our company is fully positioned to initiate community development immediately, with an integrated, experienced team already in place across all critical disciplines.
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Planners & Architects (Urban/Rural)
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Designers & Client consultants
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Mechanical & Structural Engineers
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Geotechnical & Environmental Engineer
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Septic systems Designer & Installers
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Well drilling Team
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Project Manager (Schedule, budget, materials, trades)
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Project Coordinators & Procurement Manager
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Site Project Manager & Forepersons
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Underwriter & financial advisor
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Certified/License Trades (Electrical, Plumbing, Mechanical, Excavation)
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Helical footings installers
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Legal & Administrative representatives
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Director of Operations
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Director of Communications
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Director of Sale & Marketing